How to Use Keyword Research Tools to Improve Your Website
Keyword research is a key element of SEO. It helps you find keywords your customers are searching for and plan content around them.
There are many free tools out there that can help you find keyword ideas, but they don’t give you all the data you need. For that, you need to upgrade to a paid version.
Site speed analysis tools
One of the best ways to improve your website is to perform regular site speed analysis. This will help you discover any performance issues and ensure your website is running as fast as possible for users.
There are many free and paid tools to run website speed tests. However, it is important to understand the results properly and make changes based on the suggestions provided.
Google’s PageSpeed Insights and Test My Site are great, user-friendly, and free options to run a quick test of your website’s loading time. They also provide a detailed report of how to improve your site’s performance.
You can run these tests from different regions to get a better understanding of how your website may perform differently in different locations. This will help you identify potential areas for improvement if you have traffic sources that are coming from different regions.
GTmetrix is a free website speed testing tool that gives you a page speed and recommendations based on your test location. This tool offers robust performance reports and waterfall charts so you can identify areas for improvement.
Uptrends is another free website speed testing tool that lets you test your site from different locations and browsers. The site also shows your Google pagespeed score in summary and allows you to switch between mobile and desktop tests.
SEO content writing tools
Content writing is a crucial part of search engine optimization (SEO) and should be executed in a way that ensures your website can easily rank well for specific keywords. However, this does not mean that you can simply sit down and write a bunch of content without doing some research to find out what your customers want.
There are a number of tools that can help you do this. One of the best options is Grammarly, which offers a free version that covers spelling, grammar, and punctuation. Paid plans are available from $12 per month if you want to add more features such as tone, readability, and plagiarism.
Another tool is Google Search Console, which allows you to see how your content performs in searches. It’s great for analyzing how well your existing content performs and finding new keywords to target in the future.
Finally, Ahrefs Keyword Explorer is a powerful group buy seo tools that analyzes the popularity of a particular phrase to determine how it can be used to improve search engine rankings. It also provides insights into how well your competitors are performing for the same search term.
Clearscope is another keyword research tool that helps you find lucrative keywords and analyze their search volume. It also identifies keywords with high search intent and shows the top-ranking pages for them.
SEO website Ahrefs integrations
Ahrefs is a popular SEO software that provides a wealth of information about keywords, backlinks and competitor strategies. The data it generates helps digital marketers improve their website traffic, search engine visibility and ultimately, revenue.
A great feature that sets it apart is its backlink checker, which is incredibly useful for checking out a site’s backlink profile. With a simple click, you can see all of the quality metrics that matter for backlink analysis including DA/Page Authority, Spam Score, Trust/Citation Flow and more.
You can also use it to find new backlinks from external sites that may be helpful in improving your rankings and driving more organic traffic. You can also set up alerts so you’ll be notified when a backlink is added or removed from your site.
If you’re unsure whether Ahrefs is right for you, it offers a trial of its Lite and Standard plans for $7. This is a great way to test out the tool and see if it’s the best fit for your business.
Keyword research is another crucial part of any SEO strategy, and both Ahrefs and Semrush have some excellent keyword research tools to help you get started. However, the biggest difference is that Ahrefs lets you perform keyword research for a much wider range of search engines than Semrush does.